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A NEW CHAPTER FOR DBFT
It’s easy to be motivated in January.
By February, it's a choice.
join us for the renew challenge
*all you need
are dumbbells*
Or spent way too much time in your feelings, absorbing guilt and shame for having a good time eating, drinking, and being merry over the holidays with the people you love?
So many of us freak out at any slight movement of the scale, or any tightening of our clothes, we typically run to the first program we see, no matter how empty the promises are, or how hefty the price tag is.
Have you ever felt the pressure to “get back on track” in January?
NO MORE.
It’s time to leave that in the past, and step forward into a more sustainable way of integrating fitness into your life - one that honours your body and mind, while teaching you habits that you can ACTUALLY stick to.
When it happens in January it’s motivation. By February it’s a choice.
Today I want YOU to choose to RENEW.
JOIN NOW
PS if this is your first challenge, remember to use the code NEW to save 25% off.
So, why is RENEW different?
At DBFT, we don’t just prescribe workouts and diets - we are here to educate you, support you, and introduce more sustainable habits that contribute to a much better relationship with food, fitness and your lifestyle.
Life is about more than just mirror and scale victories - the overall feeling of health, wellbeing and joy in your fitness journey should not be intrinsically tied to the definition of your abs.
Unfortunately, our industry is rife in promoting the binge and restrict cycle, where fitness “professionals” basically prescribe undereating and overtraining for a short period of time.
Short term, their clients may drop a few pounds, take a few fire selfies, and feel a spark of motivation momentarily.
Long term, they end up putting it back on, and only feel more defeated for ‘falling off the wagon’ - and the cycle continues…
It doesn’t have to be this way - you can create long term, sustainable change - and feel good doing it!
While there is nothing wrong with aesthetic goals, we’re here to show you a better way to achieve what YOU want out of your path.
Thousands of fitness journeys have started right here.
Sounds great, so what’s involved?
REAL
WOMEN
REAL
RESULTS
✅ 6 weeks of workouts with new programming for Weeks 1-3 & 4-6
✅ Home, gym, + dumbbell-only options—work out anytime, anywhere!
✅ Built-in core & functional training to help you move better and feel stronger
✅ Pregnancy & postpartum-friendly modifications included
✅ Weekly mini-challenges & habit goals to keep you motivated
✅ PRIZES valued at over $5,000! 💰
✅ FULL BFIT Training App access
RENEW 2025 is all about giving our community to chance to kickstart 2025 feeling strong, confident and unstoppable.
But that's not all...
All you need
are dumbbells!
- The program is yours to keep for life - you can revisit it anytime!
- Full access to the DBFT app and workout generator (with over 850+ exercise videos!)
- Facebook Support Group with EXTRA support from our newest Coaches and members of the DBFT Team!
- NEW meal prep 101 guide to support you in your 6 weeks.
- The app tutorial ebook - we are going to give you all the information so you get the absolute most out of the app - inside and outside of the challenge!
Other benefits...
JOIN NOW
General enrollment starts Sunday, February 2, and closes Friday, February 7th. We officially kick off Sunday, February 9!
what's involved with coaching?
- Private group chat
- Bi-weekly check-ins
- Personalized audio feedback
- Macro adjustments based on goals
- Cardio direction based on goals
- Plus full 85+ page nutritional guide ($127.00 value)
If you choose to be coached through this challenge, you can expect:
Strictly limited spots, these ALWAYS sell out first
buy coached now
Meet the coaches!
Des
DESB is your human jukebox, and biggest cheerleader. An expert of fitness, bodybuilding pro, pre/postnatal specialist, exercise science major, and lover of all things women (specifically Taylor Swift).
Bella
With years of experience and dedication, Bella has mastered the art of finding sustainable ways to help you reach your goals while maintaining a balanced and fulfilling lifestyle.
Emily
As a fellow mama, cocktail lover and gym girly, she’ll help you find your balance and teach you how to cut out the negative thought patterns to believe deeply in your success!
All you need
are dumbbells!
Camille
Camille is a passionate personal trainer who finds peace moving her body through the chaos. She is a pro at serving busy women in the midst of professional lives, and teaching them how to transform and find their own balance in their journey!
PLUS if you’re new here we have a one time special offer.
IF YOU HAVE NEVER DONE A DBFT PROGRAM BEFORE, USE CODE “NEW” TO GET YOUR FIRST CHALLENGE FOR 25% off)
CODE: "NEW"
THE PRIZES
We’ve completely leveled up our prizes, that’s right - you can actually win BIG for taking part and being an active part of the challenge.
FIRST PLACE
$1200.00 cash + free entrance into next challenge for you and a friend
SECOND PLACE
$850.00 cash + free entrance into next challenge
THIRD PLACE
$500.00 cash + FREE MONTH OF MEMBERSHIP
FIT COUPLE DUO
$750 cash
buy coached now
BUY UNCOACHED NOW
THE DATES
Preregistration is open now - sign up to get first access to our biggest discount yet, and to our coached spots (they always sell out quickly)
JANUARY 31:
All LIFTED members get access to early bird pricing to join
FEBRUARY 1:
Presale opens to all preregistrations, with 72 hour discount ($99 challenge only, $289 with macro coaching)
FEBRUARY 2:
General enrollment starts
FEBRUARY 7:
General enrollment closes
FEBRUARY 9:
Challenge officially kicks off!
buy coached now
buy uncoached now
$307
if purchased before february 4th!
$289
$117
if purchased before february 4th!
$99
All you need
are dumbbells!
